Case Study
Park Protest
I came to the National Park Service to have a good time, and I'm feeling so attacked right now. So here's a poster that I produced in hopes of calling attention to the current state of public lands.
Demonstration posters I created to catch attention, invite urgency, and make an impact in hopes of reversing the current administration's attitude towards park rangers, forest rangers, wildlife, and public lands at large.
Impact
Public Visibility
The illustrated materials were visible at multiple public demonstrations, reaching a broad audience in person and online.
Accessible Messaging
The combination of image and text made complex conservation arguments immediately legible to passersby.
Movement Contribution
The work was adopted and redistributed by allied organisations, extending its reach beyond the original campaign.
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